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News Highlights
Hollywood Averted Its First Streaming Strike with an 11th-hour Deal
A last-minute agreement between the International Alliance of Theatrical Stage Employees (IATSE) and the Alliance of Motion Picture and Television Producers (AMPTP) helped avert a strike that would have shut down Hollywood: The...
Netflix Estimates ‘Squid Game’ Will Be Worth Almost $900 Million
Netflix estimates that its latest megahit, “Squid Game,” will create almost $900 million in value for the company, according to figures seen by Bloomberg, underscoring the windfall that one megahit can generate in the streaming...
ES-HAS: an Edge- and SDN-Assisted Framework for HTTP Adaptive Video Streaming
ES-HAS: An Edge- and SDN-Assisted Framework for HTTP Adaptive Video Streaming In this paper, we leverage the capability of SDN and Network Function Virtualization (NFV) to introduce an edge- and SDN-assisted video streaming...
The Key Stats Behind YouTube’s Pitch to Brands and Advertisers
YouTube’s brandcast saw the video platform share usage stats for the UK and Ireland. This week Google UK and Ireland shared its usage stats for the video platform, with a focus on what brands can achieve when they advertise on...
Brightcove Acquires HapYak
(NASDAQ: BCOV), the global leader of video for business, today announced it will acquire HapYak technology (a long-time partner) from Newsela, a leading K-12 instructional content platform, to help advance video interactivity....
Two Years of Technology: MakerBox – Our Toolkit for Creators
It gives us a route to test R&D tools and technology with production teams, artists and creative technologists and learn from the user’s experience of making things and from our audiences trying the end result. As our...
Why MAU Doesn’t Work as a Performance Metric for FAST services—Industry Voices: Grines
MAU looks at only those who engage with a service, making it much more meaningful than other metrics such as total users, downloads or app installs. Monthly Active Users (MAU) is a key performance indicator (KPI) for many...
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Industry Insights
LatestUHD and Smart TVs on the Rise in Germany
A total of around 4 million TV sets were sold in Germany in the first three quarters of 2021, reports industry association Deutsche TV-Plattform wit reference to GfK figures. With just under 2.2 million sets sold, this group...
VideoTech
LatestRevisiting BetterTLS: Certificate Path Building
As a result, servers generally can’t send a complete collection of certificates down to clients (containing different possible paths to different trust anchors) which makes it hard to host a service that both old and new devices...
Content, Providers
LatestBritBox on Xbox
BritBox UK claims to offer subscribers the biggest collection of British box sets among online video subscription services. Britbox, the online subscription service from the BBC and Sky, is now available on the Xbox...
Advertising
Latest70% of Buyers Say All TV Should Be Bought on Impressions
Asked about key factors in deciding to invest in converged campaigns, 94% deemed ability to measure incremental reach of streaming/CTV beyond linear as very or somewhat important, and 92% said the same about transparency of...
Devices
LatestAmazon Fire TV Stick 4K Max Review: the One to Buy
Amazon bundles the latest version of its Alexa voice remote with the new streaming stick. The new stick is 40 percent more powerful than the standard version, which results in apps launching faster and navigation that feels...
Strategy
LatestThe Apple V. Epic Decision
In disagreeing with Apple, Judge Gonzalez Rogers first ruled that digital games are a distinct market from general non-gaming apps; the list of reasons are worth noting: 1 Most of the rest of Judge Gonzalez Rogers’ decision...
Australia
LatestHow Advertisers Are Navigating the Complexities of Advanced TV
A majority of advertisers believe that the budgeting/ planning and campaign activation phases are most in need of greater convergence. Three in four advertisers believe data driven linear gives brands the very best of TV and...
Legal
LatestHollywood Averted Its First Streaming Strike with an 11th-hour Deal
A last-minute agreement between the International Alliance of Theatrical Stage Employees (IATSE) and the Alliance of Motion Picture and Television Producers (AMPTP) helped avert a strike that would have shut down Hollywood: The...
Webinars
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Latest24i – 24i Acquires Pay TV Platform Nordija to Grow TVaaS Proposition
Nordija develops and markets software that helps telcos, cable tv operators, and Internet service providers deliver a rich, interactive, and user-friendly television and video-on-demand experience. Our companies share a common...