Category: Vendors

The Future of Live Online Sports & Piracy

It is imperative that over-the-top (OTT) providers consider anti-piracy and cybersecurity measures to defend against these attacks, including moving to a ‘Zero Trust’ model or edge solution. A key growth strategy for streaming...

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Comscore Acquires Shareablee

The deal, which closed on December 16, 2021, will allow Comscore to expand its Media Metrix and Video Metrix currencies to include Shareablee’s social media engagement and video insights. The combined audience insights of...

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ThinkAnalytics 2022 Predictions

We’ll see video service providers selling prime tile space on their TV recommendations carousel to content and channel owners who will run campaigns personalized to each viewer. These personalized tile promotions will also...

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