Tag: Apple TV

Apple TV+ is a Bright Spot in Apple’s Mixed Quarterly Earnings

Apple made $22.31 billion in services revenue for quarter, up 16%. Google paying Apple $19bn for default search engine on devices. Services sector makes 25% of revenue; gross margin 45.2%. iPad sales best-performing product vs iPhone, Macs & wearables, with services expected to grow in current quarter.Apple made $22.31 billion in services revenue for quarter, up 16%. Google paying Apple $19bn for default search engine on devices. Services sector makes 25% of revenue; gross margin 45.2%. iPad sales best-performing product vs iPhone, Macs & wearables, with services expected to grow in current quarter.

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Netflix, Apple TV+, and Amazon Prime Video have all increased their streaming services prices. Netflix’s no-ad plan basic cost went up 20%, while Apple TV+ is now $9.99 and Amazon Prime Video will charge extra for ad-free viewing in 2024.Netflix, Apple TV+, and Amazon Prime Video have all increased their streaming services prices. Netflix’s no-ad plan basic cost went up 20%, while Apple TV+ is now $9.99 and Amazon Prime Video will charge extra for ad-free viewing in 2024.

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Netflix, Apple TV+ and Amazon Prime Video Hike up Prices By up to 40%

Netflix, Apple TV+, and Amazon Prime Video have all increased their streaming services prices. Netflix’s no-ad plan basic cost went up 20%, while Apple TV+ is now $9.99 and Amazon Prime Video will charge extra for ad-free viewing in 2024.Netflix, Apple TV+, and Amazon Prime Video have all increased their streaming services prices. Netflix’s no-ad plan basic cost went up 20%, while Apple TV+ is now $9.99 and Amazon Prime Video will charge extra for ad-free viewing in 2024.

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One-in-five New SVOD Subscribers Are Motivated By Live Sport

Nearly two-thirds of Disney+ households do not use it daily, while Paramount+ and Apple TV+ have emerged as leaders in attracting new subscribers. Whilst Netflix remains a dominant force with 49% of households using it as a primary subscription, one-in-five new streaming subscribers are motivated by the growing availability of sports content.Nearly two-thirds of Disney+ households do not use it daily, while Paramount+ and Apple TV+ have emerged as leaders in attracting new subscribers. Whilst Netflix remains a dominant force with 49% of households using it as a primary subscription, one-in-five new streaming subscribers are motivated by the growing availability of sports content.

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Apple TV+ Raises Monthly Price to $10

Apple raised prices of Apple TV+ from $6.99/month to $9.99/month. It’s the second time since its launch in Nov. 2019. Prices for Apple Arcade, Apple News+, and Apple One bundles will also increase.Apple raised prices of Apple TV+ from $6.99/month to $9.99/month. It’s the second time since its launch in Nov. 2019. Prices for Apple Arcade, Apple News+, and Apple One bundles will also increase.

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Streaming’s Latest Balancing Act: New Releases Vs. Old Favorites

Platforms need to balance original exclusives, legacy titles and newer content for effective libraries. Last 6 months, Apple TV+ had highest demand share for new episodes, Disney+ had lowest. Mixing properly helps acquire/retain subscribers, reduce churn.Platforms need to balance original exclusives, legacy titles and newer content for effective libraries. Last 6 months, Apple TV+ had highest demand share for new episodes, Disney+ had lowest. Mixing properly helps acquire/retain subscribers, reduce churn.

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Kantar: 1 in 5 SVoD Subscribers Sign up to Follow Their Favourite Sports Team

19% of new streaming sign-ups driven by sport content challenges traditional pay TV and cable, pushing Paramount+ and Apple TV+ to top US subscription spots. Rise in Boomerang subscribers forces providers to compete for viewing time.19% of new streaming sign-ups driven by sport content challenges traditional pay TV and cable, pushing Paramount+ and Apple TV+ to top US subscription spots. Rise in Boomerang subscribers forces providers to compete for viewing time.

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