Tag: Disney

Disney Outlines Measurement Strategy for Streaming TV Future

Posted by Scott Favelle | Jan 29, 2023 | Advertising, Providers, Vendors |

Streaming Giants Set to Be Forced Into Investing in More Australian Content

Posted by Scott Favelle | Jan 29, 2023 | Australia, Content, Legal |

The Australian Federal Government is set to impose new rules on streaming giants such as Netflix, Disney, and Amazon Prime, requiring them to invest in local Australian content. The Australian screen industry has been advocating...

Netflix Execs Say Advertising Tier is Off to “Solid” Start; Viewing is on Par with Ad-Free Level, Will Account for 10% Of…

Posted by Scott Favelle | Jan 20, 2023 | Advertising, Providers |

“The hardest step is that first step as you’re crawling,” Co-CEO Greg Peters said during the company’s fourth-quarter earnings interview. Founded in 2007 as an ad-only joint venture when most streaming occurred on laptops, Hulu...

Disney+ & Paramount+ Are Still Not Profitable

Posted by Scott Favelle | Jan 17, 2023 | Providers |

Lots of Streaming Users Still Have Cable

Posted by Scott Favelle | Jan 16, 2023 | Industry Insights |

For instance numbers from a new study show that for instance the rise in streaming popularity does not mirror the rise in people canceling pay TV services . Too often writers in the tech world have tied the popularity of...