California agency proposes law allowing consumers to opt-out of businesses’ AI/automation. Regulations to require disclosure of automated decisionmaking technology use and be finalized in 2021. Discussion on Dec 8 by CPPA board.
Read MoreMeta Quest 3 is the ultimate 2023 VR headset, with accessories like bigger battery, head strap, facial interface, charging dock, carrying case, safety mat and link cable from leading brands. ProxiMat’s anti-fatigue foam floor mat adds tactile feedback. Oculus’ standalone headset connects to PC for more gaming, while Logitech G333 earphones upgrade audio. Experts recommend best consumer electronics.
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Google is phasing out third-party cookies in Chrome. In 2024, the block of 1% will start, but Google provided workarounds. The Privacy Sandbox initiative prioritizes user privacy while allowing content and services.
Read MoreIAB Tech Lab introduces Data Deletion Request Framework for privacy compliance. Invites industry stakeholders to participate in 30-day public comment period until Dec. 2, 2023. Clarifies implementation of data deletion requests to promote regulation adherence.
Read MoreThe Global Privacy Platform allows publishers to comply with US privacy laws. Ad Manager supports GPP for California, Virginia, Colorado and Connecticut. For minors, requests must be tagged if specific criteria are met.The Global Privacy Platform allows publishers to comply with US privacy laws. Ad Manager supports GPP for California, Virginia, Colorado and Connecticut. For minors, requests must be tagged if specific criteria are met.
Read MoreThe IAB Task Force and Legal Council aim to improve privacy tech standards, create best practices, and foster innovation through the Privacy Implementation & Accountability Task Force (PIAT). The Council also works to enhance legal engagement between IAB Members’ in-house counsel, as well as promote effectiveness in interactive media contracts and stakeholder education.The IAB Task Force and Legal Council aim to improve privacy tech standards, create best practices, and foster innovation through the Privacy Implementation & Accountability Task Force (PIAT). The Council also works to enhance legal engagement between IAB Members’ in-house counsel, as well as promote effectiveness in interactive media contracts and stakeholder education.
Read MoreChrome is introducing Privacy Sandbox APIs to enhance user privacy and give businesses the needed tools. Developers are encouraged to implement and test these new features. Third-party cookies will be depreciated in Q1 2024, with simulations available in Q4 2023. We look forward to collaboration to transition to a more private web.Chrome is introducing Privacy Sandbox APIs to enhance user privacy and give businesses the needed tools. Developers are encouraged to implement and test these new features. Third-party cookies will be depreciated in Q1 2024, with simulations available in Q4 2023. We look forward to collaboration to transition to a more private web.
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M&A activity in digital media and marketing is down due to uncertainty, but ad tech M&A saw some deals in Q3. Companies are preparing for the end of third-party cookies, with startups emerging as potential acquisition targets. GDPR led to an influx of identity-focused deals.M&A activity in digital media and marketing is down due to uncertainty, but ad tech M&A saw some deals in Q3. Companies are preparing for the end of third-party cookies, with startups emerging as potential acquisition targets. GDPR led to an influx of identity-focused deals.
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Seller Defined Audiences (SDA) allows advertisers and publishers to transact on 1st-party data, allowing user-level signals and non-user-level inventory required for monetization. Exchanges must package, market and sell this data for a privacy-safe future while sustaining their business model.Seller Defined Audiences (SDA) allows advertisers and publishers to transact on 1st-party data, allowing user-level signals and non-user-level inventory required for monetization. Exchanges must package, market and sell this data for a privacy-safe future while sustaining their business model.
Read MoreThe CTV industry needs regulation and standardization to protect content control. Content-based targeting, instead of audience-based tracking, can help maintain data privacy standards while tracking what audiences are watching.The CTV industry needs regulation and standardization to protect content control. Content-based targeting, instead of audience-based tracking, can help maintain data privacy standards while tracking what audiences are watching.
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Mark Dreyfus announced a reform of The Privacy Act, introducing updates such as removing the small business exemption and notifying customers in data breaches. It expands definitions, introduces a “fair and reasonable” test and a Children’s Online Privacy Code. Complying with one doesn’t guarantee compliance with the GDPR.Mark Dreyfus announced a reform of The Privacy Act, introducing updates such as removing the small business exemption and notifying customers in data breaches. It expands definitions, introduces a “fair and reasonable” test and a Children’s Online Privacy Code. Complying with one doesn’t guarantee compliance with the GDPR.
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The Australian Government has declined major changes to targeted advertising, with some regulations for children’s ads. A statutory tort for serious privacy invasions is set to be introduced next year, with guardrails to protect media organisations.The Australian Government has declined major changes to targeted advertising, with some regulations for children’s ads. A statutory tort for serious privacy invasions is set to be introduced next year, with guardrails to protect media organisations.
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